Good people are hard to find but not that hard. There is not shortage of advice on good UX design. I always have a suspicion that the layman does not have things so easy.
I find Xero simple to use but I am a qualified accountant. The same disease afflicts B2B SaaS and software of all kinds. On social media one tweet called out the elephant in the room “ most clinical systems in clinical settings are unusable by clinicians”.
A recent survey by Digital Health focused on the IT priorities for the NHS. A software product designed for patients that is not even intuitive for medical professionals. They don't understand the system or the data. But on at least two occasions in the past year she has been asked for help by doctors or pharmacists. My wife has been using the product for several years so is familiar with how it works. It allows her to look at results of blood tests and some other specialist medical information. This gives her access to something called PatientView. She is still under the watchful eye of the renal unit at our local hospital.
GOOGLE DREAMVIEW 39.99 FULL
In the end a kidney transplant has allowed her a full recovery. We are very lucky that she has had excellent treatment. One of the health problems my wife has faced is with her kidneys. Selling to SME is one small sale for each yes. You get one large sale for a lot of yesses. All with the same logo on their business card. SaaS for the enterprise is only different because you have a lot of people. You build SaaS products for people not companies.
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